I know we hear the word ‘content’ or the phrase ‘content creation’ a lot and some of us really do not know what it means. That’s what you have people like me for, lol. Let’s get right into it.
What is Content Creation? Content Creation in simple terms is coming up with engaging information through mediums such as video, writing, photography or online commentary which is targeted towards a certain audience in order to achieve certain objectives. Basically, as long as it comes through a medium, engages the audience and helps to achieve a certain objective, it is content.
In Nigeria, there are certain individuals who have been quite peculiar and have amassed a great audience for themselves with their content. In no particular order, let’s introduce you to them.
Yemi Aiyedun- Odusanya aka Sisi Yemmie is a top content creator, a photographer, a style blogger, and one of Nigeria’s top Youtubers who doubles as a great wife and mother.
Growing up in Warri, she went on to bag a Bachelors degree in Mass Communication from Igbinedion University, Nigeria and has a Masters in International Diplomacy from the University of Birmingham. She also a diploma in Internal Communications from PR Academy, London. Starting the blogging business in 2009, her YouTube channel has more than a hundred thousand followers and she blogs on her website www.sisiyemmie.com. The content she creates across her platforms includes beauty tips, food, relationships, reviews, recipes, real life scenarios and her own life with a touch of comedy.
She is a multiple award winner of awards such as Online Editor/Blog of The Year 2014, Eloy Awards; Blogger of The Year 2015, City People Entertainment Awards; Blog of The Year, Most Unique Voice in a Blog,Best Personal Blog and Most Humorous at the Nigerian Blog Awards.
Mark Angel which is his real name is the brain behind Mark Angel Comedy and Mechanic Pictures. Hailing from Port Harcourt, Nigeria, he is from a family of three.
Mark Angel paused his education at secondary school level even though he gained admission into Obafemi Awolowo University in 2008 to study Medicine but couldn’t accept the admission due to financial issues. In 2011, he relocated to Lagos, stayed with a friend and started photography for a while and before travelling to India were he learned cinematography, he became part of a theatre troupe called Gingertainment where he performed in stage dramas that were dominantly comedies.
After coming back to Nigeria to give Nollywood productions a shot with his newly acquired skills, his attempts weren’t so successful till he started Mark Angel Comedy where he not only became famous but also made Emmanuella and Success kid internet sensations. He has about 872,000 Instagram followers and 3.7M YouTube subscribers.
Gloria Oluruntobi aka Maraji was born on February 6, 1997 into a family one sister and two brothers from Edo State. She is a 22 year old comedian, actor, singer, dancer and she grew up in Lagos.
In 2017, she graduated from Covenant University, Nigeria with a 2:1 in International Relations and went on to become a major social media sensation. She started off with lip syncing before she started multiple roles in these skits and switching between accents and to fit each distinct character.
In an interview with R2TV Breakfast Show, she revealed that her lip-sync sojourn started when she was in her third year and she was bored — when a Nicki Minaj video inspired her first lip-sync video. She then she did a lip-sync of that song, and sent it to her who advised to put it up, but she was reluctant due to fear of being mocked. Her friend decided to post it on her behalf and, they started lip-syncing together. But then, it reached a whole new level when she did a lip-sync of Reekado Bank’s song, Sugar Baby. He reposted and people started flocking to her page. Now, she has started acting in her own skits and editing them thereby creating her own original comedy skits. She has over 1M followers on Instagram who are loyal to her content.
Kunle Idowu popularly known as Frank Donga is a journalist, an actor and comedian who gained fame when he starred in the comedy series ‘The Interview’.
Kunle graduated with a Bachelors degree in Agricultural Science at Olabisi Onabanjo University, Ogun state and a Masters degree in Animal Genetics. He started acting and comedy at a very young age and while in the university,he was already anchoring events, birthday parties and events.
He continued to hone his skills by producing films, videos and documentaries for about five years. He has also starred in top notch movies including; The wedding party, Tatu, Idahosa Trials, Hakkunde, Seven and a half date, The Foreigner’s God and many others.
He has also won best actor at The African Film Festival (2018) and got nominated for best actor in a comedy in the Africa Magic Viewers Choice award for his role in “The Meeting” which he lost to Femi Jacobs.
Akah Nnani is a seasoned Nigerian Actor, TV personality, top content creator and Youtuber. He is a hardworking talent who has starred in different movies and is known for being a funny character most of the time. From MNET films and web series to feature films, he’s gradually becoming international. He is regarded as one of the most authentic and talented TV personalities who has been able to interview top celebrities and still get interviewed across Africa’s biggest TV stations and radio stations. His Youtube channel Akah Bants’ has been recognized as one of the fastest growing Nigerian YouTube channels and boasts of a fantastic engagement rate with almost 15,000 followers.
Akah Nnani has acted films some of the biggest names in Nollywood and has been described by media critics and entertainment enthusiasts as one of the fastest rising Nigerian stars to watch. He is not only good with TV and new media, but he has been in theatre productions. He was one of the major characters in ‘Heartbeat The Musical’ which was described as the best Nigerian theatre production of 2016. Akah Nnani has produced shows such as ‘Shade Corner’, which is on the largest TV/Online platforms in Africa. With the demand for dynamic content creators and genuine talent, the only way forward for Akah Nnani is up.
Is there anyone you think we missed out, do share with us.